About HealthX
Powered by Data and AI - partnering with onground retailers, reaching from cities to the last village of India.
History & Milestones
Our business journey began in 2001 with consultancy services, following which we expanded into a diversified financial services business, including investment banking, stock broking, NBFC operations, and related financial services. Through a strong focus on profitability, governance, and trusted customer service, we successfully scaled the business and achieved a public listing through an IPO during FY 2010–11.
In FY 2013-14, we entered the digital healthcare and e-commerce space by launching the SastaSundar platform under our wholly owned subsidiary (SHBL).
As part of our strategic transformation, we exited our core financial services business during FY 2015-16 to focus entirely on healthcare, digital commerce, and technology-driven consumer services.
In FY 2016-17 and FY 2018-19, Rohto Pharmaceuticals Co. Ltd. Japan, invested in SHBL, acquiring an approximate 15.03% equity stake. In FY 2018-19, Mitsubishi Corporation Japan, also invested in SHBL with an approximate equity participation of 12.83%.
During FY 2017-18, we further expanded our healthcare ecosystem by launching:
- RetailerShakti, our B2B commerce and distribution platform.
- During FY 2018-19, we started Genu Path Labs, our diagnostics business.
In the following years, we entered into a strategic partnership and divested a 75.1% stake in the step-down subsidiary operating the SastaSundar platform, while continuing to retain 100% ownership of RetailerShakti and maintaining supply rights to the SastaSundar consumer platform.
Subsequently, upon conclusion of the partnership with Flipkart, we reacquired the platform rights through our step-down subsidiary.
Today, we independently own and operate both the SastaSundar and RetailerShakti platforms, continuing our mission of building an integrated, technology-enabled healthcare and digital commerce ecosystem.
Core Purpose & Values
Being Genuine —
As Natural and Unconditional as a Mother's Love.
At HealthX, we have one core value — and one is enough.
Being Genuine is not a policy we follow or a principle we remind ourselves of. It is who we are. Just as a mother's love needs no rules, no incentives, and no reminders — it flows naturally, consistently, and without condition — so does our commitment to being genuine in everything we do.
It is the foundation on which SastaSundar and RetailerShakti are built. It is the reason our customers trust us, our partners rely on us, and our team is proud to be part of us.
Being Genuine means three things at HealthX:
In Our Services
We deliver what we promise — genuine medicines, genuine wellness products, genuine diagnostics. Our assurance of genuine products is not a marketing claim. It is a reflection of who we are. When a mother cares for her child, she gives only the best — no compromise, no substitution. We do the same for every customer we serve.
In Our Conduct
We do what is right — even when no one is watching. Our decisions, our operations, our relationships — all are held to the same standard of honesty and integrity. We are compliant, transparent, and accountable in everything we do.
In Our Communication
We say what we mean and mean what we say. With our customers, our retail partners, our investors, and our team — our communication is honest, clear, and respectful. No overpromising. No hiding behind words. Just the truth, with warmth.
Spirit of the Child
If Being Genuine is our value — the Spirit of the Child is how we live it every day.
We believe the most extraordinary teacher of how to work, grow, and connect with others is a child. A child does not carry the weight of bias, ego, or fear. A child wakes up every morning ready to learn, ready to play, and ready to love — without condition and without boundary.
That is the culture we nurture at HealthX.
We Grow Every Day
A child grows without effort — naturally, joyfully, and consistently. At HealthX, we grow the same way. We learn from every experience, every mistake, and every success. We do not stand still. We do not settle. Every day we are a little better than yesterday — as individuals and as a company.
We Do Not Discriminate
A child sees no difference in gender, religion, language, or colour. A child simply sees another human being worthy of connection and play. At HealthX, we carry that same purity of vision. Every person — employee, customer, or partner — is treated with equal respect, equal opportunity, and equal warmth. Our diversity is our strength and our joy.
We Are Emotionally Connected
A child loves openly and without reservation. At HealthX, we care deeply — about our customers' health, about our partners' success, about our colleagues' wellbeing, and about the communities we serve. We are not just a business. We are a family — connected by purpose and by genuine care for one another.
We Innovate and Learn Every Day
A child is the world's greatest innovator — curious, fearless, and endlessly creative. At HealthX, we bring that same spirit to our work. We question, we experiment, we imagine, and we build. We are not afraid to try something new or to admit we do not know something. Because learning is how we grow — and growing is how we serve better.
We Are Joyful
A child brings joy simply by being present. At HealthX, we bring that same energy to our work. We celebrate progress, we support each other, and we find meaning and happiness in what we do every day. Because healthcare is not just our business — it is our calling.
"We work with the honesty of a mother's love and the spirit of a child — growing, caring, and innovating every single day."
The Promise We Make
To our customers, our partners, our investors, and our team — this is who we are at HealthX:
Genuine in our heart. Child in our spirit.
Letter from our Founder
A personal message on the problem we set out to solve, the families behind our mission, and the ecosystem we are building.
ESG Profile
Environmental
- Asset-light model minimises physical footprint
- Digital-first ordering reduces paper and waste
- Optimised last-mile logistics reduce carbon intensity
- Responsible packaging initiatives underway
Social
- HealthBuddy entrepreneurship creates livelihoods
- Expanding medicine access to underserved geographies
- Social initiatives serving community health and education
- Fair wages and safe working conditions across the network
Governance
- Listed entity with full SEBI compliance
- Independent directors on board and committees
- Whistleblower and grievance redressal mechanisms
- Annual BRSR reporting as per SEBI requirements
033 6651 2100
info@sastasundar.com 

Social Responsibility
Everything We Do Is Driven By Social PurposeAt HealthX, social responsibility is not a department. It is not an annual report chapter. It is not something we do after we have done business.
It is the reason we exist.
Every decision we make, every platform we build, every village we reach, every student we empower, and every patient we help — is driven by one simple belief: that doing good and doing well are not two different things. They are the same thing.
Here is how we live that belief every day.
Our Business Is Our Biggest Social Act
Genuine Healthcare. Affordable Prices. Every Corner of India.Long before the word CSR entered the corporate dictionary, businesses that truly cared simply built things that made people's lives better. That is what we do at HealthX — every single day.
In a country as vast and complex as India, access to genuine, affordable healthcare is not guaranteed for everyone. Fake medicines cost lives. High prices keep families from seeking help. Poor distribution leaves entire communities without basic medicines. And lack of awareness means people suffer in silence when they do not have to.
We built SastaSundar and RetailerShakti to change this — one customer, one retailer, one village at a time.
When a mother in a small town in Jharkhand gets a genuine medicine at an affordable price through her local HealthBuddy — that is social responsibility in action.
When a pharmacy in a remote corner of Assam gets reliable, transparent supply through RetailerShakti — that is social responsibility in action.
When our JITO branded medicines make quality healthcare affordable for families who thought it was out of reach — that is social responsibility in action.
We do not just talk about accessible, affordable, and genuine healthcare. We deliver it — from the busiest cities to the last village of India.
"Our business is our biggest social act — because every genuine medicine we deliver, every village we reach, and every family we serve is a life made a little better."
Empowering a Generation. One English Lesson at a Time.
We believe healthcare alone cannot transform lives. Education does too.
In India today, millions of young people are held back not by their talent or their ambition — but by the language barrier. English, which opens the doors to better jobs, greater dignity, and wider opportunity, remains inaccessible to countless students from Hindi and Bengali speaking communities.
Tree Campus is our answer to that.
What is Tree Campus?
Tree Campus is a digital learning platform — available as a simple, beautiful app — that teaches English to students from Hindi and Bengali backgrounds, in a way that is joyful, engaging, and genuinely effective. Through videos, games, and easy interactive lessons, students learn at their own pace and in their own language. And when they need clarity, real human teachers are just a Zoom class away — ready to answer questions and encourage progress in real time.
The Impact So Far
50,000+ students have already completed the Tree Campus course.
Rs 5,000 estimated increase in monthly earning potential per student.
Rs 300 Crore+ cumulative economic value of skill improvement across all students.
But beyond the numbers is something even more important — the respect a young person earns in their job, in their community, and in their own eyes when they can finally express themselves with confidence. That is a transformation no spreadsheet can fully capture.
"We did not build Tree Campus because it was expected of us. We built it because we believed that a child who learns English today can change the story of their entire family tomorrow."
Read MoreBecause No One Should Go Without Care.
At HealthX, we make healthcare affordable. But we know that for some, even affordable is not enough.
There are people in our country — real people, with real names and real families — for whom even a deeply discounted medicine, a subsidised doctor visit, or a reduced-price diagnostic test remains out of reach. Not because they are unwilling. But because life has placed them in circumstances where every rupee is already spoken for.
For them, we built CharityForHealth.org.
What is CharityForHealth?
CharityForHealth is a first-of-its-kind platform that brings together the generosity of CSR funds, NGOs, and kind-hearted individuals — and connects it directly to people who need primary healthcare the most. Medicine. A doctor's consultation. A diagnostic test. The basics that every human being deserves — regardless of what is in their pocket.
How It Works
💊 Through our JITO category, we offer medicines, doctor consultations, and diagnostics at 60% below commercial prices — making healthcare as affordable as possible.
🤝 For those who cannot afford even the remaining 40%, CharityForHealth bridges that final gap.
💛 Donors — corporates fulfilling CSR mandates, NGOs working on the ground, or generous individuals — contribute through the platform.
🎟️ Support reaches those who need it as coupons encashable directly at the SastaSundar app and JITO Health Centres — with dignity, transparency, and no middlemen.
No bureaucracy. No uncertainty. Just genuine help, reaching genuine need — transparently and with care.
"CharityForHealth exists because we believe that the gap between a person and the healthcare they need should never be measured in money. If we can help close that gap — we must."
At HealthX, we measure our success not just in revenue — but in villages reached, students empowered, and patients helped. We believe business and compassion are not opposites. They are partners — and when they walk together, extraordinary things happen.
Read MoreEvery genuine medicine delivered. Every English lesson learned. Every patient cared for.
HealthX — Driven by Purpose. Powered by People. Built for India.